I come from a kind of business in which people thrive with a lot of hot air. In Dutch, people say "gebakken lucht" which is the same as "hot air" or "baloney". The French say "aire brûlé" and Germans say "heiße Luft". It all describes pompous, overly complex language to describe all kinds of topics. A main goal of mine is to communicate in plain language. I do that with a little irony. That's why the name!
The success of a project has a very close relation with the way the the process is defined around a viable concept. One of my relations is Sound Trip World. In this organization I have a role as a operations lead and information manager. This organization is a fine example of bringing an idea to live.
Websites and other information systems are often judged on the appearance. The first sight is all-determining. In order to enter into a permanent relationship, the system must also be in good order in terms of content. You only notice that when it is out of step or does not work. If it is good then we take it for granted. It looks a bit like the role of a bass player. Dominant in the background but indispensable for the groove.
I know my strength and I feel proud about them. I also know my boundaries and weak spots but they are not presented to the market. At the age of 57 I have a clear mind and I'm with both feet on solid ground in society.
As an individual I can play my role in an excellent way and in a team I'm the natural mentor, guarding concept, fundamentals and alignment.
My performance is based on a vast experience and a highly methodical way of working. I don't see guidelines as a straight-jacket but as a standard to validate my decisions. Extensive backgrounds about Wim Mulders on my LinkedIn page.